ABSTRACT
The main goal of this paper is to analyse the webinars of the regional tourism entities of Porto and Norte (ERTPNP) and Centro de Portugal (ERTCP) that were held after the emergence of the pandemic crisis. The present work led us to infer that these events were well accomplished, namely in addressing success stories, sharing experiences, best practices and national, as well as international, know-how. Technological adaptation was particularly evident in educational institutions, which absorbed new learning opportunities—this was the case of Turismo de Portugal and its twelve schools that introduced significant changes in organisation and training methodology. Tourism and education fields use technologies of the new digital era that enable the development of digital skills. This way, they fill gaps that, in other times, would cause much deeper economic and social crises. The methodology adopted in the present study focused on a case study of the two abovementioned regional tourism entities. Within this scope, data collection techniques used comprise direct observations arising from the viewing of conferences, semi-structured interviews and documentary analysis. © 2022, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.